Q.1.
How many monthly active users does Facebook have?
Q.2.
One advantage a non–profit has when opening a private social network is
Q.3.
Social networks are organized primarily around __________.
Q.4.
Social networks have the enormous information-sharing capacity. As such, they are a great distribution channel for ____________.
Q.5.
It is considered a best practice to interact under a personal account on LinkedIn.
Q.6.
Larger social networking sites
Q.7.
Social media marketing allows businesses to easily measure the success of their promotional strategies.
Q.8.
Facebook and LinkedIn are the most popular social networks globally.
Q.9.
This is what happens when the desired outcome of a marketing message is achieved
Q.10.
Which social network is considered the most popular for business to business marketing?
Q.11.
A white label social network’s primary difference is that it is privately run by a nonprofit organization or corporation.
Q.12.
What is the term adopted for updates by Twitter users?
Q.13.
Which of the following is not a platform on social media?
Q.14.
Video engages people in a way that can be both powerful and unique.
Q.15.
An individual who has the power to affect purchase decisions of others because of his/her authority, knowledge, position or relationship with his/her audience in a particular field.
Q.16.
Why should you develop a social media content calendar?
Q.17.
You boosted your Facebook post and it was widely shared. However, your sales isn't picking up. Which are the most likely reasons?
Q.18.
How do you build a community of loyal fans on social media?
Q.19.
What kind of content should you advertise to a cold Facebook audience?
Q.20.
This is by far the largest social media channel and leader in advertising revenue. This channel also reaches large numbers of baby boomers and millennials.