Which of the following is NOT a presentational device?
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Titles
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Illustrations
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Purpose
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Use of color
Q.2.
At its most basic level, a title tells the audience what the subject of a text is. A title might also...
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express bias, trying to influence the reader's response to the text
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indicate the tone of the text
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give a clue to the writer's attitude to the subject
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All of the above
Q.3.
Which of the following is NOT a purpose of bulleted lists?
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To provide information clearly, without unnecessary words
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To save precious time when writing
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To draw the reader's eye to the information
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To make information easy to retrieve
Q.4.
When are charts and diagrams useful?
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Charts and diagrams are useful for illustrating the meaning of any data or statistics used in the text
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Charts and diagrams are only useful for breaking up the text so the reader won't be bored
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Charts and diagrams are only useful for confusing the reader
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Charts and diagrams are never useful
Q.5.
'Mobile phone company insists woman must pay bill after thieves run up £15,000 charges in TWO HOURS' - what is the purpose of the use of capitals in this headline?
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To be as clear with the facts as possible
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To express a sense of incredulity
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To encourage the reader to skip the headline and go straight to the report
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The use of capitals has no purpose
Q.6.
A biased caption would...
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only give factual information about the photo or illustration
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allow the reader to decide what the photo or illustration means
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tell the reader how to interpret the illustration or photo
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explain a topic which is completely separate from the photo or illustration
Q.7.
What guides a writer's choice when using color in a text?
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The associations a reader might have with any particular color
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Whether a particular color suits the writer's closet
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The writer will always choose the cheapest color
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The writer only wants the text to look attractive
Q.8.
'Layout' means...
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the way a broadsheet newspaper looks when it is open and 'laid out'
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the method used to index the text
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the way a text is organized on the page
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how easily a text can be assembled
Q.9.
Which of the following statements is NOT true?
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Good layout presents information in a way that's easy to follow
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Good layout guides the reader to the most important aspects of the text
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Good layout is tailored to the audience
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Good layout is impartial and has little effect on the reader's understanding of a text
Q.10.
Which of the following means 'a set of type; the appearance of letters and characters'?
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Bulleted list
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Caption
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Italics
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Font
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